DAYTONA BEACH, Florida, 4 December, 2016
A one-of-a-kind LaFerrari, offered from Ferrari’s own collection, stormed into
the record books last night, commanding a staggering $7,000,000 at a
charity auction in Florida. Conducted by RM Sotheby’s in partnership with
Ferrari, the exclusive charity sale was held as part of the Ferrari Finali
Mondiali weekend at the Daytona International Speedway.
The prized LaFerrari was created as a gift from Ferrari to its home country of
Italy, with proceeds from its sale benefitting the reconstruction of Central
Italy in the aftermath of the devastating earthquakes of 2016. The car boasts
a one-of-a-kind livery and interior, as well as a special plaque to
commemorate the occasion.